Teaming up with Scandinavia's No. 1 music magazine
For over three years, we've been GAFFA's go-to tech partner, constantly elevating their digital presence for Danish, Swedish, and Norwegian music aficionados. From optimizing reader journeys to orchestrating award shows and special initiatives, we make sure the spotlight's always on.
Client: GAFFA
Timespan: May '19 - Jan '22
Key Focus: Membership Website
Scope: Web Design, Web Development
Technologies: GCP, Laravel, Angular.js, Sanity
The pulse of music & culture in Scandinavia
GAFFA was established in 1983 in Denmark, in 2010 in Sweden, and in 2012 in Norway. GAFFA is Scandinavia's largest music media with local editions in Denmark, Norway, and Sweden. Activities are conducted with a local focus in Denmark, Sweden, and Norway, targeting an audience of more than one million users per month.
Our Partnership
In 2019, GAFFA decided to externalize their digital operations and chose Nethart as their technical partner. We assumed responsibility for maintaining and improving their existing web infrastructure.
Areas of Collaboration:
Regional Websites: Managed and developed the media sites for Denmark, Sweden, and Norway.
User Experience: Enhanced the online reading experience.
Web Analytics: Implemented advanced analytics to aid data-driven decision-making.
Membership & Subscriptions: Refined the user signup and admin for GAFFA memberships.
Editorial Support: Improved the digital environment for GAFFA editors.
Ad Network: Integrated a new advertising network.
Video Embedding: Added a new video embedding solution.
GAFFA-PRISEN: Rebuilt the platform, contributing to the 2020 and 2021 award shows.
Our collaboration concluded in early 2022 due to changes in GAFFA's leadership and technological direction that fell outside the scope of Nethart's specialization. We value the work we've done together and are proud of our contributions.